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Host, CBC Radio Under the Influence.

Terry O'Reilly's best-selling book—The Age of Persuasion: How Marketing Ate Our Culture— and CBC radio shows introduced him to millions. But in the ad world he already was famous after a career as an award-winning copywriter for Campbell-Ewald, Doyle Dane Bernbach and Chiat/Day, and co-founder of the creative audio production company Pirate Radio & Television (it has a staff of 50, with recording studios in Toronto and New York City).      

Department of Psychology, St. Francis Xavier University

 Dr Watt is a clinical psychologist whose research interests include disorders, control and personality issues, domestic violence, and women offenders. She teaches Introductory Psychology, Abnormal Psychology, and Forensic Psychology and works with Correctional Service Canada. Her book centres on helping people master anxiety and fears. She has served as co-editor of the newsletter of the Clinical Section of the Canadian Psychological Association.     

President, Vector Research

Marc Zwelling is president and founder of Vector Research and The Vector Poll™, an ongoing public opinion research project involving a collaboration of national and provincial unions. Vector Research and Development Inc is a full-service market and opinion research company and has worked in the private and public sectors for over 20 years.

Dan Aronchick

Dan Aronchick is the president of Out-Think Inc., a Toronto-based innovative marketing company. He taught Marketing at the Schulich School of Business at York University for 15 years, where he developed the first Canadian course on Creative Idea Generation. A “packaged goods” marketer for 20 years, Aronchick is the former director of marketing at Unilever and started his career at Procter & Gamble. His past clients include Royal Bank, Kraft, Harlequin and Molson. Recently, clients include ECW Press and the Humber School of Creative and Performing Arts.

Dr Allan Bonner

Allan Bonner has coached approximately 30,000 people to deal with some of the most controversial and public issues of our time. He has worked with heads of government, G7 and UN delegations, the WTO, NATO as well as CEO’s and diplomats around the world. He has recently worked in Hong Kong, Seoul, Tokyo, Bangkok, Beijing, Singapore, Canberra, Budapest, Geneva, Bled, most American States and all Canadian Provinces.