Jan 222013
 
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With no market for hate and right-wing drivel, Sun News comes cap in hand for public subsidy

by David Climenhaga

Sun News Network, that fearless foe of state subsidies for the CBC, wants you, Dear Television Viewer, to directly subsidize it to the tune of $18 million a year.

Have no doubt, that’s just the beginning, but it would nicely cover losses the company says now amount to a modest $17 million a year – hardly a corporate killer, one would think, but apparently enough to get Sun News queuing up at the public trough.

It turns out, as others have discovered before them (Ted Byfield, c’mon down!) that there’s not much of a market in Canada for the kind of market fundamentalist pap Sun News peddles – at least when consumers have the choice not to pay for it.

There’s even less of a market, by the sound of it, for the filthy language and outright hate-mongering indulged in by some of the network’s so-called commentators.

Given the opportunity to choose to watch Sun TV, viewers run away in droves. And who can blame them with boring drivel like Ezra Levant’s regular venomous rants about the Roma, Idle No More protesters, Hispanic business executives, environmentalists and anyone else who provokes his ill-managed anger to fill the seemingly interminable 24-hour broadcast day?

Now the so-called news channel, which disseminates anything but news, has gone with its grubby cap in hand to one of Mr. Levant’s targets, the Canadian Radio-television and Telecommunications Commission, to beg for the right to inject its poison directly into almost every Canadian home because it desperately needs the wholesale revenue that would then automatically flow back into its coffers….

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